Wednesday, March 9, 2011
30 Lessons Learned, #22: It's More Than Just 32 Pages
I'm realizing that there's plenty more to be done once the book is finished, i.e. marketing and promotion. I used to work as a designer in a marketing agency and thus, I like to think about tie-ins and promo pieces. This is a mock up of one of the pieces I proposed: a door hanger. It seems like a perfect tie-in for little dreamers. My publisher has been wonderfully receptive to ideas (yay!) and they are producing door hangers, stickers and postcards.
As an aside, two lovely pre-spring surprises arrived at my house this past week. One: my advance copy of Buglette! Having my own book in the house is a bit surreal. I smile every time I walk by it. And two: beautiful flowers from my friend that perfectly match the cover of the book. I had to take a photo...